Be Better Coaching

Be Better Coaching stands as a pioneering online programming service, co-founded by Tom Kallas, a 5x WR Holder in Squat, and Jacob Ross, an Elite Sports Performance Coach. Our inception was rooted in a shared vision: to revolutionize remote coaching and bridge the geographical gap between clients and elite coaches.

We are committed to elevating the standard of remote coaching by meticulously matching each client with a seasoned coach who possesses expertise tailored to their individual needs and aspirations. Whether you're a world record holder, a professional athlete, or someone embarking on their fitness journey, our coaches bring unparalleled experience and dedication to the table.

Having worked with the best in the field, our coaches are primed to deliver nothing short of excellence in guiding you towards your strength and fitness objectives. At Be Better Coaching, we're not just about achieving goals; we're about surpassing them, one personalized program at a time.

The Best App Based Remote Coaching Experience

All of our training is delivered directly to your phone or tablet to give you a seamless remote training experience. Instant how to videos, messaging, and review all in one place plus instant logging and recall for all weights, reps, and sets logged to ensure you and your coach have the right training intensity set for you.

Optimal Programming Combining Science and Experience

Our custom coaching Service will match you with an expert coach who will work with you weekly to design optimal programming for your life, your gym, your life. Unlimited workouts, feedback, and adjustments as needed based on your progress. This is the best option for the competitive athlete or the individual looking to maximize their progress in the shortest amount of time

Or you can choose from our prewritten training templates designed by our experts to focus on general strength and fitness, powerlifting, bodybuilding, and strongman. Programs are written in one month blocks, delivered through the app with how to videos, with form checks by your assigned coach for The best value in strength training.

World Class Coaching

You’ll be coached by Elite Sports Performance coaches, All Time World Record Holders, National Ranked Lifters, and Master trainers. Our coaching team brings a unique combination of decades of training experience working with everyone from rehab focused clients, elite athletes, and everything in between. If you want to be better, we have a coach for you.

Nutrition Coaching

1:1 Nutrition Counseling delivered by our in house registered dietician. Weekly checkins, nutrition strategies, and solutions for every person and goal.


Signing Up is Simple

1) Click one of the buttons below OR email us at officialbebetterbrand@gmail.com

2) Once we have communicated and determined the best coach for you, we will email you your on-boarding paper work and invoice electronically to review, sign, and pay.

3) After you have electronically signed and paid your invoice you receive your custom invitation to the app and begin your training!

We are always available to answer any questions at officialbebetterbrand@gmail.com


Be Better Coaching App Demo


Meet Our Coaches